Premium food retailer Booths has specified Wire Tech for all ambient and feature displays of in their new Hale Barns store in Altrincham, Lancashire. This is the 33rd store opening for Booths which continues to expand in the North-West of England.
A total of 150 Wire Tech bays, finished in classic anthracite, were installed to create distinctive gondolas and wide spans of wall shelving, which complement the light, open experience of the store. The Wire Tech system is featured in the focal Bakery, Speciality Foods and Beer, Wine and Spirit displays.
A spokesperson for Booths said that Wire Tech’s unobtrusive, elegant design maximised the visual appeal of foods and beverages which was consistent with the quality standard associated with the Booths brand.
A range of Wire Tech shelving and display solutions have also been specified for a distinctive new store at Burscough which will further define Booths as a leader in the premium supermarkets category.